What do you see?
We see innovation opportunity.
The first and leading Customer Experience and Usability consultancy in Asia, providing customer research and product and service design innovation strategies.

With unique China Markets research expertise, we also help companies uncover Chinese consumer insights and capture the growing markets' opportunities.
We understand the emotional fabric of customer experiences and help companies build memorable ones.
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From initial research to product concept, we uncover user needs and translate them into solutions.
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26 August 2009 - Extending the Customer Experience Lifecycle
26 August 2009 - The Holiday Travel Experience
17 February 2009 - Service Innovation Case Study: Online Savings Account
08 April 2008 - Do the Test: Selective Attention and Advertising
22 March 2008 - Personalization of the Mobile User Experience
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Job Opportunities

We're always on the lookout for talented, insightful individuals with experience in research.

Speaking Engagements

We can present at your event on customer behavior, customer research or usability. Our presentations are informative and thought-provoking.
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